Privacy policy

Privacy Policy

Last updated: 28 September 2026

Mayaka 786 Ltd, trading as Desify.me, operates this store and website, including all related information, content, features, tools, products and services, in order to provide you with our shopping services (the “Services”).

Desify.me is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy explains how we collect, use, disclose and otherwise process your personal information when you visit or use our website, make a purchase or other transaction, create an account, communicate with us, or otherwise interact with the Services.

If there is a conflict between our Terms of Service and this Privacy Policy in relation to the collection, use or disclosure of personal information, this Privacy Policy will apply.

Please read this Privacy Policy carefully. By using the Services, you acknowledge that you have read and understood how your personal information is handled as described below.

Personal Information We Collect or Process

When we use the term “personal information”, we mean information that identifies you or can reasonably be linked to you.

Personal information does not include information that has been anonymised or de-identified so that it cannot reasonably be linked to an individual.

Depending on how you interact with the Services, where you live and what is permitted or required by law, we may collect or process the following categories of personal information:

• Contact information, including your name, billing address, shipping address, telephone number and email address.
• Payment and financial information, including payment method, transaction details, payment confirmation and other information required to process payments.
• Account information, including your username, password, preferences, settings and other information associated with your customer account.
• Transaction information, including products you view, add to your cart, purchase, return, exchange or cancel, and information about previous transactions.
• Communications with us, including information contained in customer-support enquiries, emails, messages, reviews or other correspondence.
• Device information, including information about your browser, device, network connection, IP address and other identifiers.
• Usage information, including information about how and when you interact with or navigate our website and Services.

Sources of Personal Information

We may collect personal information:

• Directly from you, for example when you place an order, create an account, contact us, sign up for marketing or otherwise provide information to us.
• Automatically through the Services, including through cookies, pixels and similar technologies when you visit or use our website.
• From service providers, where they provide technology, payment, fulfilment, analytics, marketing or other services on our behalf.
• From business, advertising or technology partners and other third parties, where permitted by applicable law.

How We Use Your Personal Information

Depending on how you interact with us, we may use personal information for the following purposes:

Providing and improving the Services

We may use personal information to:

• process and fulfil orders;
• process payments;
• arrange shipping and delivery;
• manage returns, exchanges and refunds;
• administer customer accounts;
• provide customer service;
• remember preferences;
• enable reviews;
• improve our website, products and customer experience; and
• recommend products or services that may be relevant to you where permitted.

Marketing and advertising

Where permitted by law, we may use personal information to:

• send marketing and promotional communications;
• provide information about new products, restocks, promotions or offers;
• measure advertising performance;
• show relevant advertisements on our website or other platforms; and
• understand the effectiveness of our marketing activities.

Where consent is required, we will obtain it before sending marketing communications or using non-essential tracking technologies.

Security and fraud prevention

We may use information to:

• protect customer accounts;
• provide secure transactions;
• detect and investigate suspected fraud;
• prevent misuse or malicious activity; and
• protect our website, customers and business.

Communicating with you

We use personal information to:

• respond to enquiries;
• provide customer support;
• provide information about orders, deliveries, returns and refunds; and
• maintain our relationship with customers.

Legal and regulatory purposes

We may process personal information where necessary to:

• comply with applicable laws;
• respond to lawful requests from courts, regulators, law-enforcement bodies or government authorities;
• establish, exercise or defend legal claims;
• meet tax and accounting requirements; and
• enforce our Terms of Service or other policies.

Lawful Bases for Processing

Where UK or European data protection law applies, we rely on one or more lawful bases depending on the purpose of the processing.

These may include:

• Contract: where processing is necessary to take steps at your request or fulfil a contract with you, including processing orders, taking payment, arranging delivery and handling returns.
• Legal obligation: where processing is necessary to comply with tax, accounting, consumer-protection, regulatory or other legal obligations.
• Legitimate interests: where processing is necessary for legitimate business purposes such as preventing fraud, protecting our website, understanding business performance, improving our Services and providing effective customer support, provided those interests are not overridden by your rights and interests.
• Consent: where we ask for your permission, including for certain marketing activities and the use of non-essential cookies or similar tracking technologies.

Where we rely on consent, you may withdraw that consent at any time.

Cookies and Similar Technologies

We use cookies, pixels and similar technologies to operate our website, remember preferences, understand how the website is used and, where permitted, support analytics, marketing and advertising.

Some cookies are necessary for the website to function correctly.

Where required by law, non-essential cookies and similar technologies will only be used after you have provided consent through our cookie banner or privacy controls.

You can review or change your cookie and privacy choices using the privacy controls available on our website.

How We Disclose Personal Information

We may disclose personal information where reasonably necessary for legitimate business purposes, including:

• Shopify, which provides our e-commerce platform.
• Payment processors and payment-service providers.
• Fulfilment partners, warehouses, couriers and shipping providers.
• Technology, hosting, analytics and customer-support providers.
• Marketing and advertising partners, where permitted.
• Review, email-marketing and customer-engagement providers.
• Professional advisers such as accountants, legal advisers or insurers where necessary.
• Government authorities, regulators, courts or law-enforcement agencies where required by law.

We may also disclose information:

• where you direct or consent to the disclosure;
• in connection with a corporate transaction such as a merger, acquisition, restructuring or sale of the business;
• where necessary to protect our rights, property, customers or Services; or
• where required to comply with legal obligations.

Depending on where you live, you may have the right to opt out of certain forms of targeted advertising or data sharing.

Where available, you can exercise those rights through our data-sharing opt-out page:

https://www.desify.me/pages/data-sharing-opt-out

Relationship with Shopify

Our store is hosted by Shopify, which collects and processes personal information in order to provide and improve the e-commerce platform and related services.

Information you submit through our store may be transmitted to Shopify and to service providers located in countries other than your own.

Shopify may also process information relating to your interactions with our store, other merchants and Shopify services in connection with certain enhanced Shopify features.

For certain processing activities, Shopify may act independently from us and may be responsible for responding to requests relating to personal information it controls.

You can learn more about Shopify’s privacy practices through Shopify’s consumer privacy information and privacy portal.

Third-Party Websites and Links

Our website may contain links to third-party websites, services or platforms.

If you follow a link to a website not operated or controlled by us, that third party’s own privacy and security policies will apply.

We are not responsible for the privacy, security or content of independent third-party websites.

Information you choose to publish through public or semi-public services, including social-media platforms, may also be visible to other users.

Children's Data

Our Services are not intended specifically for children.

We do not knowingly collect personal information from children in circumstances where doing so would be prohibited by applicable law.

If you are a parent or guardian and believe that a child has provided personal information to us improperly, please contact us using the details below so that we can review the matter.

Security of Your Information

We take reasonable technical and organisational measures designed to protect personal information.

However, no method of transmitting or storing information can be guaranteed to be completely secure.

You should avoid sending highly sensitive or confidential information to us using insecure communication channels.

Retention of Personal Information

We retain personal information for as long as reasonably necessary for the purposes for which it was collected, including where required to:

• maintain your account;
• provide the Services;
• fulfil orders;
• maintain transaction records;
• comply with tax, accounting or legal obligations;
• resolve disputes; or
• establish, exercise or defend legal claims.

Retention periods may vary depending on the type of information and the reason we hold it.

Your Rights and Choices

Depending on where you live and subject to applicable law, you may have some or all of the following rights:

Right of access

You may have the right to request access to personal information we hold about you.

Right to correction

You may have the right to request correction of inaccurate or incomplete personal information.

Right to deletion

You may have the right to ask us to delete personal information in certain circumstances.

Right to portability

You may have the right to receive certain personal information in a portable format or request that it be transferred to another organisation.

Right to object or restrict processing

You may have the right to object to certain uses of your personal information or ask us to restrict processing in certain circumstances.

Right to withdraw consent

Where processing is based on your consent, you may withdraw that consent at any time.

Withdrawal of consent does not affect the lawfulness of processing carried out before consent was withdrawn.

Targeted advertising and data sharing

Depending on where you live, you may have rights to opt out of the sale or sharing of personal information, or the use of personal information for targeted advertising.

You can exercise applicable opt-out rights through:

https://www.desify.me/pages/data-sharing-opt-out

Where required by applicable law, we may also recognise supported privacy preference signals such as Global Privacy Control.

Marketing preferences

You may unsubscribe from promotional emails at any time by using the unsubscribe link included in our marketing emails.

If you opt out of marketing communications, we may still send non-promotional messages relating to your account, orders, payments, deliveries, returns or other service-related matters.

UK and European Data Protection Rights

If you are located in the United Kingdom or European Economic Area, applicable law may provide additional rights, including the right to:

• object to certain processing;
• request restriction of processing;
• withdraw consent;
• lodge a complaint with a data-protection authority; and
• exercise other rights available under applicable data-protection legislation.

These rights may be subject to legal exceptions and limitations.

We may need to verify your identity before responding to certain requests.

You may also authorise another person to submit a request on your behalf where permitted by law.

We will respond to valid requests within the timeframes required by applicable law.

Complaints

If you have concerns about how we process your personal information, please contact us first using the details below and we will try to resolve the matter.

If you are located in the United Kingdom and remain dissatisfied, you have the right to complain to the Information Commissioner’s Office (ICO), the UK's independent data-protection regulator.

If you are located in the European Economic Area, you may also have the right to complain to the appropriate supervisory authority in your country.

International Transfers

We and our service providers may transfer, store or process personal information outside the country in which you live.

Where UK or European data-protection law applies and personal information is transferred internationally, we will use an appropriate lawful transfer mechanism where required.

This may include:

• adequacy regulations or adequacy decisions;
• the European Commission's Standard Contractual Clauses;
• UK-approved international data-transfer mechanisms; or
• other safeguards permitted by applicable law.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, technology, practices, Services or legal requirements.

When we make changes, we will publish the revised policy on this website and update the “Last updated” date above.

Where required by law, we may also provide additional notice of significant changes.

Contact

For questions about this Privacy Policy, our privacy practices, or to exercise your data-protection rights, please contact:

Mayaka 786 Ltd trading as Desify.me
Company number: 11982532
VAT registration number: GB449087951
Registered office: Unit 12 Alfric Square, Peterborough, England, PE2 7JP
Registered in: England and Wales
Email: desify.me.social@gmail.com
Telephone: +44 7985 281758
Website: www.desify.me

For the purposes of applicable data-protection law, Mayaka 786 Ltd is the data controller of your personal information, except where another organisation, such as Shopify, acts as an independent controller in relation to particular processing activities.